GradeLab vs Azameo

GradeLab is an assessment platform built for schools, universities, coaching centers, and government exam bodies that need to grade handwritten and digital exams faster without giving up teacher control. Upload scanned answer sheets or run online tests, and the system applies your rubrics to score essays, math, diagrams, and mixed-format papers while flagging anything that needs a human review.

What sets it apart is the focus on real exam workflows: OCR trained on student handwriting across 30+ languages, on-screen marking for distributed examiners, question generation from PDFs, LaTeX exam paper formatting, and REST APIs for LMS and EdTech integrations. Institutions can deploy on-premise so exam data stays inside their network.

GradeLab targets K-12 schools, higher-ed departments, test-prep centers, corporate training teams, and public-sector assessment programs that process large paper volumes and want consistent grading with analytics parents and administrators can actually read.

Azameo is a Google Ads automation consultancy that uses AI agents to audit search accounts and a certified consultant to approve every change before it ships. The team delivers a free written audit within 72 business hours, scoring waste across seven dimensions and listing three to five prioritized fixes priced in euros. It grew out of a self-service ad platform launched in 2013 and now focuses on hands-on SEA management for French advertisers.

Most agencies bill a percentage of ad spend, which rewards higher budgets even when the account is wasteful. Azameo charges flat monthly management fees with zero percent of media spend, so recommendations that cut waste do not shrink the agency's paycheck. AI agents scan every search term, conversion, and bid while humans confirm, execute, and verify each action in a documented workflow.

Services start with the free audit, then an optimization sprint from about $1,650 to implement tracking, conversion values, structure, and bidding fixes. Ongoing management comes in Scale Up or Managed tiers with monthly or weekly reporting, depending on budget band. Budgets above roughly $22,000 per month or complex e-commerce catalogs get custom scopes.