Lately AI vs Octane AI

Lately AI is a revolutionary social selling platform designed to amplify your brand's online presence. By harnessing the power of AI to learn and mimic any brand or employee voice, Lately AI transforms existing content into highly targeted and effective social media posts. This innovative approach can significantly boost your visibility by 1,000% and even triple your inbound leads. With seamless integration for Hootsuite users, transitioning to Lately AI is a breeze, maintaining your workflow without any disruptions. The platform's suite of tools includes an AI Content Writer, Social Analytics, and a Video Autogenerator, providing everything you need to escalate your social media marketing efforts. Additionally, it offers features for Employee Advocacy and Social Selling to extend your brand's reach. Lately AI caters to a range of industries, from small businesses to global enterprises, ensuring that every organization can leverage social media for growth and customer engagement efficiently.

Octane AI helps Shopify brands boost sales by creating personalized product quizzes that gather zero-party data directly from customers. Its AI-powered engine learns your product catalog and customer behavior to automatically generate tailored questions and product recommendations, eliminating the need for manual setup. The platform supports flexible quiz customization with advanced logic, allowing brands to build unique customer journeys and multi-layered results pages that fit their specific needs.

Trusted by over 4,000 Shopify merchants, Octane AI integrates seamlessly with popular tools like Klaviyo, Recharge, and Zapier, enabling automatic creation of detailed customer profiles in CRMs without spreadsheets. This data helps brands understand customer motivations and preferences, which can be used to create targeted marketing campaigns that increase repeat purchases and brand loyalty.

Octane AI offers actionable analytics to track quiz completion, conversion rates, average order value, and revenue by quiz, question, or product. Its dedicated account managers work closely with customers to optimize quiz performance, test new ideas, and scale successful campaigns. The platform is recognized as the only Shopify Plus Certified App for quizzes, meeting high standards of performance, security, and support.

Recent enhancements include agentic marketing features where AI autonomously builds, personalizes, and optimizes marketing campaigns 24/7, delivering hyper-personalized experiences with engagement rates over 85%. The platform’s no-code interface allows users to build and launch high-converting quizzes quickly, with the option to tweak questions and logic anytime. Overall, Octane AI transforms customer interactions into personalized shopping experiences that drive higher conversions and customer satisfaction.