Last updated 08-09-2026
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Brand24
Brand24 is a social listening and media monitoring platform for teams that need to catch brand mentions across the web before a story spreads. It pulls posts, articles, reviews, and forum threads from more than 25 million online sources, including X, Facebook, Instagram, TikTok, Reddit, news sites, blogs, podcasts, and review platforms.
Where many monitoring tools lean on social feeds alone, Brand24 treats news, forums, and review sites as first-class sources and layers AI sentiment scoring, reach metrics, and influencer scoring on every mention. That mix makes it a fit for PR teams tracking coverage spikes and marketers benchmarking share of voice against named competitors, not just counting likes on owned channels.
PR professionals, agency account teams, and in-house marketers use Brand24 to spot reputation risks early, measure campaign reach, and export PDF or PowerPoint reports for clients. Plans scale from solo brand tracking on three keywords to enterprise accounts with custom mention limits and dedicated consulting.
Tracks mentions across 25 million online sources with updates as fast as real time on higher plans
AI sentiment analysis in 108 languages with positive, negative, and neutral tagging on every mention
Pro plan includes 12 keywords and 40,000 mentions per month with Lightning Search across large projects
Exports reports to PDF, Excel, PowerPoint, and shareable QuickShare links for client deliverables
Storm Alerts notify teams when mention volume or reach spikes beyond set thresholds
AI Visibility module tracks brand presence across nine AI models including ChatGPT and Perplexity
Covers news, forums, podcasts, and reviews alongside major social platforms in one dashboard.
14-day free trial requires no credit card before you commit to a paid plan.
AI sentiment scoring runs across 108 languages without manual translation.
Unlimited users on Team plans and above suit agency and cross-functional teams.
Entry Individual plan allows only one user and updates every 12 hours.
API access costs an extra $99 per month on eligible plans.
No permanent free tier beyond the 14-day trial.
Does Brand24 offer a free trial?
Yes. Brand24 includes a 14-day free trial with no credit card required. You can sign up through the Brand24 website and test monitoring before choosing a paid plan.
How much does Brand24 cost per month?
Brand24 Individual starts at $199 per month billed annually ($249 monthly). Team is $299, Pro is $399, and Business is $599 per month on annual billing. Enterprise plans start from $1,499 per month.
What counts as a mention in Brand24?
A mention in Brand24 is a single unique URL, such as a social post, news article, forum thread, or review, that contains one of your tracked keywords. Plan limits range from 2,000 mentions per month on Individual to 100,000 on Business.
Which social platforms does Brand24 monitor?
Brand24 monitors X, Facebook, Instagram, LinkedIn, TikTok, YouTube, Reddit, Telegram, and reviews on TripAdvisor and app stores. It also tracks news sites, blogs, forums, podcasts, and newsletters.
Can Brand24 alert my team in Slack?
Yes. Brand24 supports Slack and Microsoft Teams integrations for custom alerts based on keywords, sentiment, source, or influencer score. Storm Alerts also push notifications when mention volume spikes.
Does Brand24 work for agencies managing multiple clients?
Yes. Brand24 Business and Enterprise plans support unlimited users, white-labelled reports, and client success support. Agencies can run separate projects per brand and export branded PDF or PowerPoint reports for each client.