Looka

Looka

Looka is a design platform that helps entrepreneurs and small businesses build a professional logo, brand identity, and marketing materials without hiring a designer. Enter your company name, pick styles and colors, and the platform generates hundreds of custom logo options in minutes. You browse, favorite, and refine designs in an editor until you have something ready to use commercially.

Looka (formerly Logojoy) was founded in 2016 by Dawson Whitfield after a decade working as a graphic designer. The platform uses machine learning to generate non-templated logo combinations from thousands of symbols, fonts, colors, and layouts, applying design principles around contrast, visual hierarchy, and font pairings automatically.

Beyond logos, Looka's Brand Kit turns your finalized design into 300+ branded templates for business cards, social posts, email signatures, flyers, and more. The Brand Kit Web tier adds a drag-and-drop website builder. The platform has served more than 20 million people in 188 countries.

Top Features:
  1. Hundreds of custom logo mockups from your company name and style picks

  2. 15+ logo file types including SVG, PNG, EPS, and PDF exports

  3. 300+ branded marketing templates matched to your logo colors and fonts

  4. Drag-and-drop editor for business cards, social posts, and email signatures

  5. Guest mode lets you start designing without creating an account

Pros:
  1. Free to design logos and browse options before any payment is required.

  2. Generates hundreds of unique logo combinations instead of fixed templates.

  3. Download package includes vector files and 300+ branded marketing templates with Brand Kit.

  4. Over 20 million users with live chat and email support from a Canada-based team.

Cons:
  1. Low-res logo download requires at minimum a $20 one-time purchase.

  2. Brand Kit features require an annual subscription rather than a one-time fee.

  3. No dedicated mobile app; the platform is browser-based only.

FAQs:

Is Looka free to use?

You can design your logo and explore brand options for free on Looka. You only pay when you are ready to download logo files or subscribe to a Brand Kit plan.

What file formats does Looka provide?

Looka Premium Logo Packages and Brand Kit subscriptions include 15+ logo file versions in PNG, SVG, EPS, and PDF formats, with color variations and transparent backgrounds.

Do I need an account to use Looka?

No signup is required to start designing on Looka. You can click Continue as guest and begin generating logos immediately.

How much does Looka cost?

Looka offers one-time logo packages starting at $20 for a basic PNG file or $65 for a premium package with vector files. Brand Kit subscriptions start at $96 per year, and Brand Kit Web with a website builder is $129 per year.

Can I edit my logo after purchasing on Looka?

Yes. Looka Brand Kit subscribers can make unlimited changes to their logo through the editor. Premium logo package purchasers also get unlimited post-purchase changes.

Does Looka offer a website builder?

Yes. The Looka Brand Kit Web subscription at $129 per year includes a branded website with customizable pages and a drag-and-drop editor, with no coding required.

Do I own my Looka logo design?

As the legal owner of your Looka logo files, you have full copyright of your logo as a whole. You retain rights to your logo even after a Brand Kit subscription expires.

Category:

Pricing:

Freemium

Tags:

Logo Design
Brand Identity
Small Business Branding

Tech used:

Bootstrap
WordPress
Cloudflare
Amazon Web Services
Google Cloud
Google Analytics
Google Tag Manager
Facebook Pixel
GraphQL
PHP
Ruby

Overall Rating:

5.0 🏆

Reviews:

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