Business Names and Logos | Brandroot vs Looka

Brandroot is the go-to destination for entrepreneurs and marketers searching for unique business names with available matching .com domains. The platform features an AI-powered business name generator that crafts catchy and innovative business names instantly and provides the option to register these names as domains. With a large variety of industry-specific name generators like for mobile apps, pet businesses, food businesses, and more, Brandroot helps establish a strong brand identity that resonates with your target audience. The website also offers guidance on selecting the right business name by showcasing successful brand names as examples and providing valuable naming tips.

Looka is a design platform that helps entrepreneurs and small businesses build a professional logo, brand identity, and marketing materials without hiring a designer. Enter your company name, pick styles and colors, and the platform generates hundreds of custom logo options in minutes. You browse, favorite, and refine designs in an editor until you have something ready to use commercially.

Looka (formerly Logojoy) was founded in 2016 by Dawson Whitfield after a decade working as a graphic designer. The platform uses machine learning to generate non-templated logo combinations from thousands of symbols, fonts, colors, and layouts, applying design principles around contrast, visual hierarchy, and font pairings automatically.

Beyond logos, Looka's Brand Kit turns your finalized design into 300+ branded templates for business cards, social posts, email signatures, flyers, and more. The Brand Kit Web tier adds a drag-and-drop website builder. The platform has served more than 20 million people in 188 countries.