Afternic (formerly Dan.com) vs Illumifi

Afternic (formerly Dan.com) is a domain marketplace owned by GoDaddy where investors list, buy, and sell domain names. Visiting dan.com now redirects to Afternic, which absorbed the Dan.com platform after GoDaddy acquired Dan.com in 2022 and completed the brand merger in 2025.

The marketplace lists over 23 million domains and distributes them through 100+ registrar partners, including eight of the top ten registrars. Sellers get exposure to roughly 125 million monthly domain purchase searches without listing on each registrar separately.

Afternic suits domain investors, portfolio owners, and brokers who want centralized listing, brokerage support, lease-to-own payment plans, and automated transfers. Former Dan.com sellers were migrated to Afternic accounts to continue selling through the combined platform.

Illumifi offers a cloud hosting service designed specifically for Ubiquiti Unifi Network controllers, allowing users to manage their networks remotely with ease and security. The platform runs on Amazon Web Services, providing high availability with an uptime of approximately 99.999%. Servers are strategically located across Europe and North America to ensure fast and reliable performance.

The setup process is straightforward, enabling users to get started within minutes through an intuitive signup. Illumifi fully supports the official Unifi mobile app on both iOS and Android, making network management accessible on the go. Security is enhanced with multi-factor authentication for user accounts and an optional integrated firewall that restricts controller UI access to specific IP addresses.

Illumifi manages Unifi Controller updates automatically, reducing maintenance tasks for users. The service stores encrypted backups in the cloud, which users can download anytime. Continuous 24/7 server monitoring helps maintain reliability and uptime.

Flexible pricing plans are offered without contracts, allowing users to cancel anytime directly from their dashboard. Custom sub-domains are provided for controller access, with enterprise customers able to use full custom domains. Support is available around the clock via email, with live chat support coming soon within the dashboard.

New features include an intrusion prevention service that limits multiple login attempts and blocks offending IPs temporarily, plus firewall rules managed through AWS and Cloudflare Web Application Firewall services. Illumifi is ideal for businesses seeking a secure, resilient, and easy-to-use cloud platform that scales with their network management needs.

A 7-day free trial grants full access to Standard and Pro plans, allowing users to evaluate the platform risk-free. The roadmap includes enabling full custom domain support for Pro plan members by mid-2025 and the ability to change server cloud regions across supported AWS locations.