Pepper (formerly Pepper Content) vs AskGaryVee

Pepper runs end-to-end organic growth programs for enterprises, covering SEO, content production, creative, and generative engine optimization (GEO). Brands work with Pepper to get found on Google, YouTube, and AI answer engines like ChatGPT, Gemini, and Perplexity, with a dedicated growth team accountable for traffic and visibility outcomes rather than hourly deliverables.

Most agencies split SEO, content writing, and creative into separate vendors with separate dashboards. Pepper unifies strategy, production, and measurement in one stack. Its Pepper GEO product tracks brand mentions and domain citations across six AI platforms using more than 10 million buyer-intent prompts, then pairs those insights with Atlas, an agentic workflow layer that speeds research, drafting, and optimization.

The service fits B2B and enterprise marketing teams that need blogs, whitepapers, case studies, video, and localized pages at scale without building a large in-house department. Pepper draws on a vetted creator network it calls the top 1% of industry specialists, plus more than 5,000 subject-matter experts, working inside AI-assisted workflows the company says run about 10x faster than traditional agency handoffs.

Named clients on the site include Amazon, Google, Atlassian, ClickUp, HSBC, Unilever, and Sprinklr. Pepper reports 250+ enterprise accounts and more than 2,500 companies served overall.

AskGaryVee is a free AI chatbot that answers business, marketing, and motivation questions in the blunt, direct style of entrepreneur Gary Vaynerchuk. It was built by Mark Campbell and trained on 321 videos from the #AskGaryVee YouTube series plus selected episodes from the GaryVee Experience, so the responses pull from Gary's actual advice rather than generic coaching copy.

You can type a question or speak for up to two minutes in any language, and the AI replies in your language. Unlike a generic ChatGPT wrapper, AskGaryVee is narrowly focused on Gary Vaynerchuk's documented views on entrepreneurship, social media strategy, branding, and hustle culture. The trade-off is scope: it will not help with coding, design, or topics outside Gary's published content.

Questions generate a public shareable URL, but personal details are not stored and audio recordings are converted to text then deleted. The tool is useful for entrepreneurs, marketers, and small business owners who want quick Gary Vee-style guidance without digging through hundreds of hours of video.