Last updated 08-31-2026
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Pepper (formerly Pepper Content)
Pepper runs end-to-end organic growth programs for enterprises, covering SEO, content production, creative, and generative engine optimization (GEO). Brands work with Pepper to get found on Google, YouTube, and AI answer engines like ChatGPT, Gemini, and Perplexity, with a dedicated growth team accountable for traffic and visibility outcomes rather than hourly deliverables.
Most agencies split SEO, content writing, and creative into separate vendors with separate dashboards. Pepper unifies strategy, production, and measurement in one stack. Its Pepper GEO product tracks brand mentions and domain citations across six AI platforms using more than 10 million buyer-intent prompts, then pairs those insights with Atlas, an agentic workflow layer that speeds research, drafting, and optimization.
The service fits B2B and enterprise marketing teams that need blogs, whitepapers, case studies, video, and localized pages at scale without building a large in-house department. Pepper draws on a vetted creator network it calls the top 1% of industry specialists, plus more than 5,000 subject-matter experts, working inside AI-assisted workflows the company says run about 10x faster than traditional agency handoffs.
Named clients on the site include Amazon, Google, Atlassian, ClickUp, HSBC, Unilever, and Sprinklr. Pepper reports 250+ enterprise accounts and more than 2,500 companies served overall.
Pepper GEO tracks Brand Visibility % and domain citations across ChatGPT, Gemini, Perplexity, and Google AI Overviews using 10M+ prompts
Atlas agentic workflows automate research, creation, and optimization with enterprise permissions, audit trails, and governance controls
Access to 5,000+ vetted subject-matter experts for blogs, whitepapers, ebooks, case studies, and product copy
Unified SEO and GEO programs spanning Google, YouTube, Reddit, and emerging AI discovery surfaces
Outcome-linked partnerships measured against traffic, visibility, leads, and share-of-voice growth
Combines managed SEO, content production, creative, and GEO measurement in one accountable program
Pepper GEO tracks brand visibility across six major AI search platforms in real time
Large vetted creator network plus Atlas automation for faster content turnaround
Named enterprise clients include Amazon, Google, Atlassian, and Unilever
No self-serve pricing; every engagement starts with a sales demo
Built for enterprise marketing teams, not solo creators or small businesses
Full platform plus managed services may exceed what teams needing only freelance writing require
What is Pepper?
Pepper is an enterprise marketing platform and managed service that combines SEO, content production, creative, and generative engine optimization. Pepper runs organic growth programs for brands that want visibility across Google, YouTube, and AI search engines, backed by a dedicated growth team and the Atlas agentic workflow platform.
What is Pepper GEO?
Pepper GEO is Pepper's generative engine optimization platform for measuring how a brand appears in AI-generated answers. It tracks Brand Visibility %, domain citation share, competitive share of voice, and white-space prompts across ChatGPT, Gemini, Perplexity, and Google AI Overviews using more than 10 million buyer-intent prompts.
Which AI platforms does Pepper GEO track?
Pepper GEO monitors brand mentions and citations across six AI platforms, including ChatGPT, Gemini, Perplexity, Google AI Overviews, Claude, and Copilot. The platform runs category-relevant buyer-intent prompts continuously and reports visibility, citation share, and competitor benchmarks in real time.
How much does Pepper cost?
Pepper does not publish self-serve pricing on its website. Engagements are sold through demo-led enterprise partnerships with custom scopes covering content production, SEO, GEO tracking, and managed growth services. Prospects book a demo to receive a tailored proposal.
Who is Pepper designed for?
Pepper is built for enterprise and B2B marketing teams, CMOs, and growth leaders who need end-to-end organic programs rather than point tools. The company highlights use by brands in B2B SaaS, BFSI, CPG and retail, and consumer tech, with named clients such as Amazon, Google, and Atlassian.
What content types does Pepper produce?
Pepper produces SEO and AI-search-optimized blogs, webpages, ebooks, whitepapers, case studies, industry reports, newsletters, press releases, video scripts, and website copy. Its content solution page lists more than 30 deliverable formats spanning long-form thought leadership, lifecycle marketing, and content refresh work.
How is Pepper different from content agencies?
Pepper combines managed strategy, a talent marketplace of vetted experts, and the Atlas agentic platform in one accountable program. Unlike agencies that bill per deliverable, Pepper ties engagements to outcome metrics like traffic and share of voice, and its GEO layer tracks AI search visibility that traditional SEO-only shops do not measure.