Last updated 07-28-2026
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DOO
DOO runs an enterprise customer experience platform built around autonomous service agents. Those agents answer questions, complete tasks like bookings or order lookups, and pull answers from your knowledge base across WhatsApp, Instagram, Facebook, email, website chat, and mobile apps. The platform targets support teams that need one queue for every channel instead of a separate tool per inbox.
Most global CX suites treat Arabic as a single language. DOO pitches dialect-aware agents for the MENA market, with site copy citing 50+ languages and regional variations. That regional focus shows up in customer logos too, from STC and Jahez to McDonald's and Gulf insurers, which is a different bet than English-first help desks like Intercom or Zendesk AI.
Three modules split the work: Unified Inbox for agent routing, Control Tower for brand voice and custom actions, and Analytics Hub for CSAT and sentiment tracking. Developers get a REST API, Flutter and React Native SDKs, and webhooks for conversation events. Sales run through demo requests rather than self-serve checkout.
Support leaders at banks, retailers, and franchises in the Middle East and North Africa are the obvious fit. Teams drowning in WhatsApp volume or juggling dialect-heavy Arabic threads are who DOO names on its site.
Dialect-aware agents support 50+ languages with regional variations for customer conversations
Unified Inbox threads WhatsApp, Instagram, Facebook, email, website chat, and mobile apps in one dashboard
REST API allows 2,000 requests per minute per token, with API tokens expiring after 90 days
Control Tower sets custom AI voice, tone, and no-code workflow actions like appointment booking
Analytics Hub tracks CSAT, sentiment, response times, and predictive churn signals in real time
Flutter and React Native SDKs embed DOO chat widgets into iOS and Android apps
Dialect-aware agents cover 50+ languages where many CX tools stop at standard Arabic or English.
One inbox threads WhatsApp, Instagram, Facebook, email, and web chat together.
Control Tower custom actions can book appointments and update records without coding.
Published REST API, webhooks, and mobile SDKs support deeper integrations.
No public pricing; every deployment starts with a sales demo.
Enterprise focus means small teams may find the platform heavier than lightweight chat widgets.
What channels does DOO support?
DOO connects WhatsApp, Instagram, Facebook, email, website chat, and mobile apps through its Unified Inbox. CX Automation pages describe omni-channel support with consistent experiences across each platform.
How many languages does DOO support?
DOO's Custom AI Agents solution page lists 50+ languages with regional dialect variations. Agents can match a brand voice while speaking in a customer's preferred language or dialect.
Does DOO have a public API?
Yes. DOO publishes a REST API for inboxes, contacts, conversations, and messages, plus webhooks for events like message.created. The Developers Hub documents Bearer token auth and a 2,000 requests per minute rate limit.
What products does DOO include?
DOO ships three core products: Unified Inbox for multi-channel routing, Control Tower for AI voice and workflow customization, and Analytics Hub for dashboards, sentiment analysis, and custom reports.
Is DOO free to use?
No. DOO is a paid enterprise platform with no public pricing page. Prospects book a demo through the website to discuss deployment and licensing.
Who uses DOO?
DOO lists enterprise customers including STC, Jahez, BBK, Albaik, Tamkeen, McDonald's, and Gulf Insurance Group. The platform targets large support teams in the MENA region.