Lensa
Lensa is a mobile photo editor from Prisma Labs built around one-tap portrait fixes and AI-generated Magic Avatars. You upload selfies, pick an art style, and the app produces stylized avatar sets for profile pictures and social posts. The same app handles everyday editing: background blur or replacement, skin retouching, filters, and borders without switching tools.
Dedicated avatar generators like ProfilePicture.ai or Aragon focus on headshots alone. Lensa pairs Magic Avatars with a full editing toolkit, so you can retouch the result, swap backgrounds, and export in one session. The trade-off is that avatar generation runs on a separate credit system from the core editor subscription.
The app targets social media creators, dating profile users, and casual photographers who want polished portraits on a phone. Prisma Labs reports 200M+ downloads and App of the Year wins on both the App Store and Google Play. Lensa launched in late 2018 and drove one of the first large-scale viral moments for consumer generative AI in late 2022.
Lensa is available on iOS and Android. The Prisma Labs product page at prisma-ai.com/index.html describes Lensa alongside the original Prisma art-filter app. Free users can edit photos with daily save limits, while a Pro subscription unlocks unlimited saves and bundled Magic Avatar allowances each billing period.
Magic Avatars generate stylized portrait sets from uploaded selfies in dozens of art styles
Pro subscribers get 100, 350, or 2,000 Fast Magic Avatars per week, month, or year
One-tap Magic Correction fixes common facial imperfections before manual retouching
Replace or blur photo backgrounds with a single touch, then tune face and scene separately
200M+ total downloads with App of the Year recognition on App Store and Google Play
Separate foreground and background controls keep faces natural while changing the scene behind them
Magic Avatars and a full mobile photo editor live in one app, so you skip exporting between tools
One-tap Magic Correction and background blur keep everyday portrait edits fast on a phone
200M+ downloads and App of the Year awards signal a mature, widely tested product
Separate foreground and background tuning preserves natural-looking faces during scene changes
Pro subscription removes the one-save-per-day cap that limits free users
The stored product URL at prisma-ai.com/lensa now returns a 404 page
Magic Avatar generation uses a separate credit allowance from standard photo editing
Free users can only save one edited photo every 24 hours
Subscription pricing varies by App Store region and is not listed on the Prisma Labs website
What are Lensa Magic Avatars?
Lensa Magic Avatars turn uploaded selfies into stylized portrait sets using generative AI. You pick art styles and receive multiple avatar variations suited for profile pictures, social posts, and creative projects. Lensa became widely known when Magic Avatars went viral in late 2022.
Is Lensa free to use?
Lensa offers free photo editing with limits on daily saves. Non-subscribers can save one edited photo every 24 hours. Lensa Pro unlocks unlimited photo saving plus bundled Magic Avatar allowances each subscription period.
What does Lensa Pro include?
Lensa Pro gives unlimited daily photo editing and saving, premium AI beauty presets, exclusive filters, and complimentary Fast Magic Avatar generation. Weekly, monthly, and annual Pro plans include different Magic Avatar allotments each billing period.
Can Lensa replace or blur backgrounds?
Yes, Lensa can replace or blur photo backgrounds with a single touch. You can then adjust foreground and background exposure and color independently so the subject still looks natural after the scene change.
Where can I download Lensa?
Lensa is a mobile app available on iOS and Android through the App Store and Google Play. Prisma Labs lists Lensa on its homepage at prisma-ai.com alongside the original Prisma art-filter app.
Who makes Lensa?
Lensa is built by Prisma Labs, a Sunnyvale, California company founded in 2016. Prisma Labs also created the original Prisma app, which reached number one by downloads in 125 countries.

