Last updated 07-24-2026
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Aidea
Aidea is an AI-powered notepad built for people who capture business ideas but struggle to turn them into something actionable. You describe an idea in plain language, and the app expands it into structured outputs like market analysis, competitor research, monetization models, and execution plans.
The workflow centers on a single prompt: jot down what you are thinking about, then let the AI generate supporting materials around it. That includes pitch deck outlines, customer persona insights, naming and branding suggestions, and end-to-end strategy guidance from validation through exit planning.
It is aimed at founders, side-project builders, and anyone who keeps a running list of concepts they want to pressure-test before committing real time or money.
Describe a business idea once and get pitch deck outlines, customer insights, and branding suggestions back
Market analysis and competitor research generated in seconds instead of days of manual research
Monetization model recommendations tailored to the specific idea you entered
End-to-end execution strategy covering validation through exit planning
AI-powered user research that surfaces perspectives from online discussions and blogs
Covers the full idea-to-plan workflow in one app instead of juggling separate research tools.
Generates pitch decks, market analysis, and competitor research from a single idea description.
Free tier with a 7-day trial lets you test the workflow before paying.
Hosted on a Framer subdomain rather than a dedicated product domain.
Android app is listed as coming soon with no confirmed release date.
FAQ page lists questions without published answers on the site.
What does Aidea do?
Aidea is an AI-powered notepad for business ideas. You describe your concept, and the app generates execution strategies, market analysis, competitor research, monetization models, pitch deck outlines, and branding suggestions.
Is there a free plan?
Yes. Aidea offers a Free plan with a 7-day trial that includes habit tracking, daily sessions, an introduction to the program, and community access.
How much does Aidea cost?
Aidea has three tiers: Free (7-day trial), Basic at $4.99 per month, and Premium at $9.99 per month. Paid plans add expanded libraries, full session access, progress tracking, and coaching features.
Is Aidea available on mobile?
Aidea offers a beta download from its website. An Android version is listed as coming soon on the site.
Who created Aidea?
Aidea was created by Toni Järvinen. The site footer links to his Twitter profile at @tonjrv.