Brand AI Model vs Looka

Contlo’s Brand AI Model allows businesses to orchestrate all their marketing activities with their Brand’s own AI model by contextually generating personalized marketing creatives including emails, images, copies, etc.

To set up the Brand AI Model™, businesses provide a combination of inputs such as brand story, identity, design language, tonality, and aesthetic attributes that represent the brand. The AI model deeply understands the brand and creates personalized marketing strategies and activities, such as creative generation, generative customer journeys, autonomous segments, and campaigns.

Within minutes of training their Brand AI Model™, marketers can generate brand consistent emails, SMS, and WhatsApp campaigns. Businesses can leverage their Brand AI Model™ to generate impactful email subject lines, preheaders, and email to boost CTR and open rates along with using auto-generated SMS and WhatsApp texts to retarget their customers much more effectively.

Looka is a design platform that helps entrepreneurs and small businesses build a professional logo, brand identity, and marketing materials without hiring a designer. Enter your company name, pick styles and colors, and the platform generates hundreds of custom logo options in minutes. You browse, favorite, and refine designs in an editor until you have something ready to use commercially.

Looka (formerly Logojoy) was founded in 2016 by Dawson Whitfield after a decade working as a graphic designer. The platform uses machine learning to generate non-templated logo combinations from thousands of symbols, fonts, colors, and layouts, applying design principles around contrast, visual hierarchy, and font pairings automatically.

Beyond logos, Looka's Brand Kit turns your finalized design into 300+ branded templates for business cards, social posts, email signatures, flyers, and more. The Brand Kit Web tier adds a drag-and-drop website builder. The platform has served more than 20 million people in 188 countries.