Last updated 07-24-2026
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Magicroll.ai
Magicroll.ai is an autonomous video production platform built in Bengaluru for Indian media houses, D2C brands, EdTech teams, and YouTube creators. You paste a script or outline, and the platform handles avatars, B-roll, captions, and editing in one workspace without cameras or a post-production crew.
The product spans text-to-video, photorealistic AI avatars (including India's first AI news anchor workflow), autonomous B-roll generation, AI clipping for vertical shorts, and a text-based editor where you trim and refine by editing the transcript. Workflows target news bulletins, course lectures, UGC-style ads, and faceless YouTube channels.
Magicroll AI is a product of Bigbuddy Technology Solutions Pvt Ltd. The company cites backing from India's Ministry of Information & Broadcasting, NVIDIA Inception, Microsoft for Startups, STPI, and MeitY Startup Hub, with co-development ties to IIT Delhi.
Turn scripts into finished videos with text-to-video, AI avatars, and an in-browser AI Studio editor
Autonomous B-roll inserts context-matched footage from your script without manual stock searches
India-focused news workflows with AI anchor presenters and support for Hindi and English voiceover
Clip long uploads into vertical shorts for Reels and YouTube Shorts in one pass
Generate UGC-style ad variants at scale for D2C brands with programmatic templates and split testing
Edit video by editing the transcript, with auto captions in 10+ languages and 1080p exports
End-to-end workflow covers avatars, B-roll, captions, clipping, and transcript-based editing in one platform.
India-specific positioning with Hindi support, news anchor workflows, and DPDP compliance documentation.
Free sign-up includes 8 coins so you can test visual styles and avatars before subscribing.
Coin-based pricing can be hard to estimate for mixed avatar, B-roll, and clipping workloads.
Enterprise pricing and API details require a demo rather than self-serve checkout.
What is Magicroll AI and how does it work?
Magicroll AI is an autonomous video platform where you submit a script or outline and the system produces a finished video with avatars, B-roll, captions, and edits. It runs in the browser at edit.magicroll.ai and covers news, courses, ads, and creator workflows without traditional filming or editing software.
Can Magicroll AI generate Hindi text to video?
Yes. Magicroll AI supports Hindi text-to-video and voiceover for explainer and news workflows. The site also lists auto captions in 10+ languages and regional subtitle sets for Indian audiences.
What types of businesses use Magicroll AI?
Magicroll AI targets Indian news channels and media houses, EdTech and corporate training teams, D2C and e-commerce brands, YouTube creators, and video agencies. The site cites 500+ businesses and 2,500+ videos per month from Indian media and brand customers.
How much does Magicroll AI cost?
Sign-up is free and includes 8 coins immediately. Paid plans are Spark at $29/month (200 coins, up to about 28 minutes of video at 7 credits per minute), Flow at $49/month (350 coins, up to about 64 minutes), and Enterprise with custom coin volume and billing. Annual billing saves 20%.
Does Magicroll AI work for faceless YouTube channels?
Yes. Magicroll AI lists dedicated faceless YouTube workflows that map voice, visuals, and B-roll from a script. The site states script-to-video can finish in under 10 minutes for creator and agency use cases.
Is Magicroll AI safe and reliable for professional news production?
Magicroll AI publishes DPDP Act alignment, encryption in transit and at rest, and a zero-training policy on user audio and footage. The company cites recognition from India's Ministry of Information & Broadcasting and enterprise security documentation on its security page.