Last updated 06-30-2026
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Informly
Informly is a market research platform that generates customized business reports from web data. You answer a short question wizard about your topic, industry, or market, and Informly delivers a full research report with charts, sources, and strategic takeaways. It is built for founders, strategists, and analysts who need credible market intelligence without commissioning a traditional research firm.
The platform combines data from industry databases, government statistics, news outlets, and other public sources with AI analysis and human fact-checking. Report types span industry analysis, competitor landscapes, consumer insights, risk assessment, economic indicators, and more. Each report pulls live web data at generation time and cites sources so you can verify findings.
Informly targets small and mid-size businesses, consultants, and product teams validating markets or competitive positioning. Sample reports on the site cover topics like sustainable pet food in the UK, premium dog food growth in Australia, and cocoa sustainability in global confectionery.
Answer a guided wizard and get a 10+ page market research report back
Covers industry trends, competitor analysis, consumer insights, and risk assessment
Charts and graphs baked into every report, not just text summaries
Edit generated reports in the dashboard before you download them
Export finished reports as PDF with cited data sources included
Pulls live web data each time you generate, so reports stay current
Single reports start at $29, far below typical agency research costs.
Reports include cited sources, charts, and the option to edit before export.
Covers a wide range of research angles from competitor analysis to economic data.
Subscription management runs through Stripe with self-service billing controls.
Reports export only as PDF with no other format options currently.
Subscription plans require annual billing upfront.
Report quality depends heavily on how precisely you specify your research inputs.
How much does Informly cost?
Informly offers a Single Report plan at $29 per report with no subscription. Annual plans start at $39 per month for up to 3 reports, $99 per month for up to 10 reports, and $179 per month for up to 20 reports. All subscription plans are billed annually.
How do I request a report on Informly?
On Informly, fill in your research topic using the question wizard on the homepage or sign up and click Start New Report in the dashboard. The wizard walks you through the details Informly needs to tailor the report to your business goals.
What data sources does Informly use?
Informly pulls from industry databases, market research publications, government statistics, news outlets, and other public web sources. Each report includes citations so you can double-check the underlying data.
Can I download Informly reports?
Yes. Informly lets you download completed reports as PDF files. Other export formats are not currently supported on the platform.
Is my data confidential on Informly?
Informly states that user inputs are shared only with essential AI providers for report generation and are not sold to third parties. The platform also says AI providers do not use your inputs for model training.
Does Informly offer a satisfaction guarantee?
Informly offers a 7-day satisfaction guarantee. If you are unhappy with a report, email [email protected] and Informly may issue a coupon to regenerate an improved report. The guarantee can be used up to two times per customer.