Last updated 08-11-2026
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Overlap
Overlap builds agentic marketing workflows that turn long-form video into short clips, branded edits, and scheduled social posts without hiring more editors. You prompt the system with the style and moments you want, and Overlap's video editor, social planner, and analytics modules handle clipping, vertical reframing, and distribution across TikTok, Reels, and Shorts. Media networks and podcast teams use it to keep promotional accounts full while long episodes still publish on their main channels.
Generic AI clippers only spit out highlight reels with no posting layer. Overlap adds workflow automation, a lightweight editor, social scheduling, and integrations with YouTube, Google Drive, and Dropbox so clips move from upload to published post in one pipeline. The trade-off is price and onboarding: Creator starts at $250 per month and every plan routes through a demo, which filters out hobby creators but fits teams spending five figures on freelance editors.
Marketing teams at media companies like iHeart use Overlap to scale short-form output without expanding headcount. Creators running secondary promo accounts automate repurposing from podcasts or live streams. Growth teams that already produce long video but under-invest in clips reach for Overlap when view growth on vertical platforms stalls.
Creator plan at $250 per month includes 3 social accounts, 4 hours of monthly video processing, and 20 automated clipping agents
Growth plan at $1,000 per month adds 10 social accounts, 100 processing hours, and 100 active clipping agents
Agentic workflows scale clip and post generation from any long-form upload with prompt-driven editing
Built-in social planner and analytics cover editing through publishing on TikTok, Reels, and Shorts
Content-aware reframing converts horizontal footage into vertical clips automatically
iHeartMedia case study reports 151 million new impressions in 60 days using Overlap workflows
End-to-end workflows cover clipping, editing, scheduling, and analytics instead of stopping at raw highlight exports.
Case studies cite 151 million impressions for iHeartMedia and 1 billion+ total views across customers.
Automated vertical reframing and branding controls keep clips consistent across promo accounts.
API access and integrations with YouTube, Google Drive, and Dropbox fit existing media pipelines.
Agentic clipping scales output with processing-hour and agent limits rather than per-clip manual labor.
No free tier; Creator starts at $250 per month, which prices out casual creators.
Every plan requires booking a demo rather than self-serve instant signup.
Processing caps of 4 hours on Creator and 100 hours on Growth can bottleneck high-volume networks.
What does Overlap do?
Overlap is an AI video workflow platform for marketing teams that turns long-form content into short clips and scheduled social posts. Overlap combines automated clipping, a lightweight editor, social planning, and analytics so teams scale TikTok, Reels, and Shorts output without adding editors.
How much does Overlap cost?
Overlap Creator costs $250 per month with 3 social accounts and 4 hours of video processing. The Growth plan is $1,000 per month with 10 accounts and 100 processing hours. Overlap Enterprise pricing is custom for larger media organizations needing bespoke integrations.
Does Overlap offer a free plan?
No, Overlap does not list a free tier on its pricing page. Overlap routes new customers through demo booking and paid Creator or Growth subscriptions, with Enterprise plans for teams needing custom processing limits and security options.
Who is Overlap built for?
Overlap targets creators, marketing teams, and media networks that publish long-form video and need more short-form clips. Overlap case studies highlight podcasters, digital media brands, and enterprise teams like iHeartMedia scaling social video without hiring additional editors.
Do I keep ownership of content on Overlap?
Yes, Overlap states that you retain full ownership and control of everything you create on the platform. Overlap provides AI editing, workflow, and posting tools but does not claim rights over your uploaded or exported video content.
Can Overlap integrate with YouTube and Google Drive?
Yes, Overlap integrates with YouTube, Google Drive, Dropbox, and social networks for automated posting on team plans. Overlap Growth and Enterprise tiers also include API access for custom workflow integrations with your existing content stack.