Last updated 08-14-2026
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Shakespeare
Shakespeare connects to your ad accounts and runs marketing optimization, creative generation, and audience targeting from one dashboard. It reads first-party and historical campaign data, then adjusts bids, creatives, and cohort targeting in real time instead of waiting for weekly manual reviews.
Most martech stacks split targeting, creative, and performance tools across separate vendors. Shakespeare bundles all three as Targeting AI, Creative AI, and Optimization AI, which cuts the handoffs that slow down paid social and search teams juggling Google and Meta.
Plans start at $149 per month for one ad platform plus a percentage fee on monthly ad spend. A 7-day free trial is available. Small businesses and agencies use Shakespeare when they want cross-platform ROAS improvements without hiring a full analytics bench.
Targeting AI finds audience cohorts from first-party and historical campaign data
Creative AI generates dynamic ad copy and imagery personalized per segment
Optimization AI adjusts live campaigns without manual A/B test cycles
Basic plan covers $5,000 monthly ad spend on Google or Facebook
Professional plan connects Google and Facebook with 5 user seats
Brand calibration lets teams set guidelines the models must follow
7-day free trial before paid subscription begins
Combines targeting, creative, and optimization in one marketing dashboard
Real-time campaign adjustments reduce reliance on manual A/B tests
Professional plan connects both Google and Facebook ad accounts
7-day free trial available before committing to a plan
Brand calibration keeps AI output within your guidelines
Entry Basic plan starts at $149 per month plus ad spend fees
Basic tier limits you to one ad platform, not both Google and Facebook
Listed plans target up to $5,000 monthly ad spend before custom pricing
Enterprise features require a customised sales conversation
What does Shakespeare do for marketers?
Shakespeare is an AI marketing platform that optimizes ad performance, automates creative production, and targets audience cohorts across connected ad accounts. It replaces manual A/B testing with real-time campaign adjustments.
How much does Shakespeare's Basic plan cost?
Shakespeare's Basic plan is $149 per month for up to $5,000 in monthly ad spend, plus a 5% ad spend fee. It includes one platform (Google or Facebook), AI optimization, and the Creative Studio.
Does Shakespeare offer a free trial?
Yes. Shakespeare offers a 7-day free trial on its paid plans so teams can test AI optimization and creative automation before subscribing.
Which ad platforms does Shakespeare integrate with?
Shakespeare's Basic plan connects to either Google or Facebook. The Professional plan at $249 per month includes both Google and Facebook ad accounts in one dashboard.
What is included in Shakespeare's Professional plan?
Shakespeare's Professional plan costs $249 per month, covers $5,000 monthly ad spend with a 3% ad spend fee, and adds 5 users, Slack notifications, priority ticket support, and both Google and Facebook platforms.
What are Shakespeare's three AI products?
Shakespeare offers Targeting AI for audience cohort discovery, Creative AI for dynamic ad copy and imagery, and Optimization AI for real-time cross-platform campaign tuning.