Boba is a cutting-edge AI co-pilot designed to assist with generative ideation. It is an innovative tool that aids in qualitative research by scouring the web for articles, earnings calls, and news, helping users gain insights into various industries and consumer opinions.

Boba goes further than just research as it guides users in brainstorming strategies, envisioning future scenarios, and designing storyboards by employing strategic prompts and analyzing current trends.

The AI-powered platform offers a seamless, user-friendly experience for scenario building and strategic planning, making it incredibly useful for businesses looking to harness the power of artificial intelligence for decision-making and creative thinking.

Top Features:
  1. Research Assistant: Helps explore articles and news on the web for qualitative research questions.

  2. Strategic Brainstorming: Guides in creating future scenarios and strategies with the "Playing to Win" framework.

  3. Idea Generation: Aids in ideating future possibilities by examining trends in business, culture, and technology.

  4. Storyboard Creation: Assists in the construction of storyboards for visualizing current or future state scenarios.

  5. Customizable Outputs: Offers the ability to customize storyboards, including script and illustrations.


1) What is Boba?

Boba is an AI co-pilot that aids in ideation and strategic planning by searching the web for relevant articles, and news, brainstorming future scenarios, and generating strategic narratives.

2) How can Boba help in different industries?

Boba can help in the hotel industry by searching for how generative AI is used today, in the pharma companies by aiding in the acceleration of drug discovery, and by providing insights into retail challenges and the reactions to products on platforms like Reddit.

3) What is the 'Playing to Win' strategy framework used by Boba?

The Playing to Win strategy framework is a tool that Boba uses to help users make strategic 'where to play' and 'how to win' choices.

4) Can Boba create customized storyboards?

Boba can generate storyboards from generated scenarios, provide illustrated scenes, and customize style and illustrations according to user preference.

5) How can one start using Boba?

To get started with Boba, users can join the waitlist by clicking on the 'Join the waitlist' button provided on the platform.





Generative AI
Strategic Planning
Qualitative Research
Scenario Building
Ideation Tool

Tech used:

Ant Design


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By Rishit