Last updated 06-29-2026
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CapGo
CapGo is a programmatic SEO and GEO (Generative Engine Optimization) platform for marketing teams that need to research, generate, optimize, and publish content at scale. Workflows run in a spreadsheet-style interface where each column is an action step and each row lets you repeat that process across hundreds or thousands of landing pages, topic clusters, or intent-driven pages.
The product spans CapGo Sheets (a web app) and Sheet2Pages, a Google Sheets add-on on the Google Workspace Marketplace with over 50,000 installations and a 4.9/5 rating. Generated pages can be published to WordPress, Webflow, Framer, Wix, Shopify, Squarespace, Ghost, Drupal, Joomla, and other CMS platforms through CSV export or bulk HTML download.
CapGo also supports social syndication to Reddit, X, LinkedIn, and Medium, plus optional done-for-you programmatic SEO and GEO consulting. The company is backed by Harvard Innovation Lab and Antler, and lists clients such as Math-GPT Pro, BlueFocus, Fish.audio, and Final Round AI.
Each spreadsheet column is a workflow step, so one working row scales to thousands of SEO or GEO pages
Generate programmatic SEO landing pages and GEO content tuned for search engines and AI answer engines
Publish bulk pages to WordPress, Webflow, Framer, Shopify, Wix, and other CMS tools via CSV or HTML export
Run the same automation inside Google Sheets with the Sheet2Pages add-on from Google Workspace Marketplace
Syndicate generated content to Reddit, X, LinkedIn, and Medium without rebuilding each post manually
Automate research, meta tags, internal linking, and content variations across large keyword or query sets
Start free on CapGo Sheets with no coding required and about one minute of setup
Spreadsheet workflow makes scaling from one row to thousands of pages straightforward.
Supports both programmatic SEO and GEO content in one platform.
Exports to most major CMS platforms via CSV or bulk HTML download.
Google Sheets add-on has 50,000+ installs and a 4.9/5 Marketplace rating.
Free tier lets teams test workflows before committing to paid credits.
Credit-based pricing can be hard to forecast for unpredictable generation volume.
Heavy automation still needs thoughtful templates and QA to avoid thin or duplicate pages.
Not included with Google Workspace; requires a separate CapGo account and billing.
Is CapGo free to use?
Yes. CapGo Sheets and the Sheet2Pages Google Sheets add-on both offer a free starting tier. Paid Premium, Pro, and Max plans add monthly credits for heavier generation and PDF processing.
What is programmatic SEO and GEO in CapGo?
Programmatic SEO automates creation of many targeted web pages from templates and data. GEO (Generative Engine Optimization) focuses on content structured to be cited or summarized by AI search tools like ChatGPT and Google AI Overviews. CapGo combines both in spreadsheet workflows.
Which CMS platforms does CapGo support?
CapGo exports CSV files and bulk HTML pages compatible with Webflow, Framer, Wix, Shopify, WordPress, Squarespace, Joomla, Drupal, Ghost, Magento, BigCommerce, Weebly, and similar platforms.
Is CapGo part of Google Workspace?
No. CapGo is independent of Google. The Sheet2Pages add-on installs from Google Workspace Marketplace, but a Google Workspace subscription does not include CapGo credits or paid features.
How does CapGo pricing work?
Paid plans are credit-based: Premium ($24/month), Pro ($58/month), and Max ($114/month) on monthly billing, with yearly billing also shown on the pricing page. You can also buy a one-time pack of 2,000 credits for $98.
Can I cancel or change my CapGo subscription?
Yes. You can cancel or update your plan from your subscription page. If you cancel mid-cycle, paid features remain active through the end of the billing period. Refunds are not offered per CapGo's stated policy.