Last updated 07-23-2026
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Customer Insights Hub — Dovetail
Dovetail is a customer intelligence platform that turns scattered feedback from sales calls, support tickets, surveys, and research into structured insights teams can act on. It connects to dozens of tools through native integrations, an API, MCP, and CLI, then enriches raw data with account metadata so context stays attached to every signal.
The platform uses AI to analyze high-volume qualitative data at scale. AI Projects turn calls and documents into reports with customer voice highlights. AI Channels classify tickets and reviews into product opportunities. AI Dashboards chart themes and sentiment over time. AI Chat lets anyone query customer data in plain language, while AI Docs and AI Agents turn findings into shareable outputs and automated follow-up.
Dovetail targets product, design, research, customer experience, sales, and marketing teams at startups and enterprises. Customers include Atlassian, Canva, Itaú Unibanco, and Breville. The platform is SOC 2 Type II, ISO 27001, HIPAA, and GDPR compliant, with SSO, role-based access, automatic PII redaction, and private Gen AI on AWS Bedrock.
Connects 38 native integrations plus API, MCP, and CLI to centralize feedback from every customer touchpoint
AI Projects analyze calls, documents, and surveys into reports with real customer voice highlights
AI Channels automatically classify support tickets, reviews, and feedback into product opportunities
AI Chat answers questions across your customer data with cited sources, no manual digging required
AI Agents track signals and share insights proactively through Slack, Teams, and other channels
Automatic PII redaction across text, audio, and video with SOC 2, ISO 27001, HIPAA, and GDPR compliance
Centralizes feedback from 38+ integrations into one searchable customer intelligence layer
AI analysis turns weeks of synthesis work into minutes with cited, evidence-backed insights
Enterprise-grade security with SOC 2, ISO 27001, HIPAA, GDPR, and automatic PII redaction
Used by major product teams at Atlassian, Canva, and Itaú Unibanco
Enterprise pricing is custom and not published on the website
Free plan limits you to one channel and one project
Some advanced AI features like AI Dashboards and AI Channels are still in beta
Only USD billing is accepted according to the pricing FAQ
Is Dovetail free to use?
Yes. Dovetail offers a Free plan at $0 with no credit card required. It includes one channel, one project, and basic AI chat and summaries. Enterprise plans with unlimited channels, projects, agents, and advanced security are available at custom pricing.
What integrations does Dovetail support?
Dovetail offers 38 native integrations plus API, MCP, and CLI access. It connects to CRM tools like Salesforce and HubSpot, calendar sync for automatic call uploads, and collaboration tools including Slack and Microsoft Teams.
Who is Dovetail built for?
Dovetail serves design, product management, research, customer experience, sales, customer success, and marketing teams. It is used by companies ranging from startups to global enterprises like Atlassian, Canva, and Itaú Unibanco.
How does Dovetail handle data security?
Dovetail is SOC 2 Type II, ISO 27001, HIPAA, and GDPR compliant. It offers SSO, role-based permissions, automatic PII redaction, custom data retention, and runs Gen AI on AWS Bedrock in a private environment where customer data never trains external models.
Can I query Dovetail data from Slack or Teams?
Yes. Enterprise plans include unlimited chat queries from Slack and Microsoft Teams, so anyone in your organization can ask questions about customer data without opening the Dovetail app.