Zonka Feedback

Zonka Feedback

Zonka Feedback is a customer feedback and experience intelligence platform built for multi-location and digital businesses. It runs surveys across email, SMS, WhatsApp, web, in-app, kiosk, and offline touchpoints, then pulls that data together with tickets, reviews, chats, and calls so teams are not juggling separate dashboards.

The platform goes beyond basic reporting by analyzing open-ended responses at scale. It clusters themes, tracks sentiment, maps feedback to entities like agents, locations, and products, and scores impact on NPS, CSAT, and CES. Role-based dashboards give CX leaders, support managers, product teams, and frontline staff views matched to what they need to act on.

Zonka Feedback also covers the full loop from insight to resolution. Teams can route cases, trigger automations, monitor Google and app store reviews, and connect workflows to tools like Zendesk, Salesforce, HubSpot, Slack, and Jira. The company reports more than 2,000 brands across 30+ countries using the platform.

Top Features:
  1. Runs surveys over email, SMS, WhatsApp, web, in-app, kiosk, and offline channels

  2. Pulls surveys, tickets, reviews, chats, and calls into one feedback hub

  3. Thematic analysis tags sentiment, themes, and impact across open-ended responses

  4. Role-based dashboards tailor NPS and CSAT views to CX, support, product, and frontline teams

  5. Native connectors for Zendesk, Salesforce, HubSpot, Slack, Jira, and 20+ other tools

  6. Monitors Google reviews and app store ratings alongside survey data

  7. ISO 27001, GDPR, and HIPAA compliance with data hosting in the US, EU, Australia, or India

Pros:
  1. Unifies surveys, tickets, reviews, chats, and calls instead of keeping feedback in separate silos.

  2. Role-based dashboards give frontline, support, and leadership teams views scoped to their responsibilities.

  3. Broad integration catalog covers major CRMs, helpdesks, and automation tools like Zapier and Make.

  4. Enterprise security options include ISO 27001 certification, HIPAA support, SSO, and regional data hosting.

Cons:
  1. Public pricing is quote-based, so teams cannot compare plan costs without contacting sales.

  2. Feedback Management and AI Feedback Intelligence are sold as separate products that may require bundling.

  3. Full value depends on connecting multiple data sources, which adds setup time for larger organizations.

FAQs:

Does Zonka Feedback offer a free trial?

Yes. Zonka Feedback offers a 14-day free trial through its signup page at zonkafeedback.com/free-trial-signup. Ongoing plans use custom pricing based on feedback volume and product selection.

What channels can Zonka Feedback collect feedback from?

Zonka Feedback supports email, SMS, WhatsApp, website, in-product, in-app, kiosk, and offline surveys. It also ingests support tickets, live chats, Google reviews, and app store reviews into the same platform.

What CX metrics does Zonka Feedback measure?

Zonka Feedback supports NPS (Net Promoter Score), CSAT (Customer Satisfaction), and CES (Customer Effort Score) programs. Its analytics layer links themes in open-ended feedback back to those scores.

What integrations does Zonka Feedback support?

Zonka Feedback connects natively with Zendesk, Intercom, Freshdesk, Salesforce, HubSpot, Slack, Jira, Zapier, Make, and Google Sheets, among others. Custom connections are available through REST APIs and webhooks.

Is Zonka Feedback secure for regulated industries?

Zonka Feedback is ISO 27001:2022 certified and supports GDPR and HIPAA compliance. Enterprise customers can choose data hosting in the US, Europe, Australia, or India and enable SSO with role-based access controls.

What is the difference between Feedback Management and AI Feedback Intelligence?

Feedback Management is Zonka's core survey and CX program platform for collecting responses, measuring NPS/CSAT/CES, and closing the loop. AI Feedback Intelligence is a separate analytics layer that unifies unstructured feedback from surveys, tickets, and reviews and surfaces themes, sentiment, and role-based insights.

Pricing:

Paid

Tags:

Customer Feedback
Customer Experience
CX Metrics
Survey Software
Sentiment Analysis
NPS Software
Reputation Management

Tech used:

jQuery
Cloudflare
Google Analytics
Google Tag Manager
HubSpot
Intercom
Font Awesome
Ruby

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