Clarify

Clarify

Clarify is an autonomous CRM built for B2B startups and founder-led sales teams. It syncs with your email and calendar, keeps leads and deals updated automatically, and runs agents that handle prospecting, follow-ups, and CRM admin so you can focus on closing.

Rep, Clarify's personal sales agent, briefs you before meetings, records calls, drafts follow-ups, and answers questions about your pipeline. Custom agents watch for triggers like new deals or finished meetings and take action on records, tasks, and connected tools without you writing code.

Clarify is aimed at founders and small revenue teams tired of manual data entry and tool sprawl. Lead Finder and Campaigns let you source from a database of 100M+ prospects and launch personalized outbound from inside the CRM, with unlimited seats on every plan.

Top Features:
  1. Rep briefs meetings, records calls, and drafts follow-ups from your pipeline context

  2. Lead Finder builds targeted lists from 100M+ enriched prospects with a prompt

  3. Campaigns launch personalized multi-step outbound without leaving the CRM

  4. Custom agents update deals, notes, and tasks when triggers fire

  5. AI fields autofill themselves once you name a field and set instructions

  6. Email and calendar sync keeps every lead, meeting, and deal in one place

Pros:
  1. Unlimited seats on every plan, so growing teams do not pay per user.

  2. Combines CRM, prospecting, campaigns, and call intelligence in one product.

  3. Agents and Rep cut manual data entry from email, calendar, and call activity.

  4. Free tier includes enough monthly credits to evaluate core sales workflows.

Cons:
  1. Credit-based billing means heavy enrichment or outbound can exceed the free allowance quickly.

  2. Customer data is currently hosted US-only; EU hosting is planned but not yet available.

  3. Some advanced features like workflows, SAML, and CRM migration require the Growth plan.

FAQs:

Does Clarify have a free plan?

Yes. Clarify offers a free plan at $0 per month with unlimited seats and up to 1,000 credits per month that reset monthly. It includes enrichment, call recording, Rep, Lead Finder, campaigns, AI fields, and custom agents.

How much does Clarify cost?

Clarify's Starter plan is $50 per month with 5,000 credits included and $50 per extra 5,000 credits. The Growth plan is custom pricing with custom credit packages. All plans include unlimited seats.

What is Rep in Clarify?

Rep is Clarify's personal sales agent. It preps you with meeting briefs, captures calls and emails, drafts follow-ups, updates fields, and answers questions about your deals and pipeline on demand.

Do Clarify agents require coding?

No. You can install ready-made agent templates in one click or describe what you want in plain language and Clarify builds the agent for you. Agents connect to Gmail, Google Calendar, Slack, and tools over MCP.

Is Clarify data secure?

Clarify hosts customer data on enterprise-grade AWS infrastructure in the United States with encryption in transit and at rest. Clarify is SOC 2 Type 2 compliant and supports SSO and SAML on higher plans.

What integrations does Clarify support?

Clarify syncs with Google and Microsoft email and calendar, offers a Chrome extension, LinkedIn integration, HubSpot integration, and Zapier. Growth plans add OIDC, SAML, and workflows.

Category:

Pricing:

Freemium

Tags:

Autonomous CRM
Sales Automation
B2B Sales
Founder-Led Sales

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